Metsähallitus Workshop 2016

Social media data for conservation –  workshop on Wednesday the 26th of October 2016!

Where and when do people visit nature? What are they doing and why? What do they observe and value? How can we use social media social media for answering these questions?

During this one-day workshop, preliminary results from the somecon-project were presented and discussed with a special focus on data from Finnish National Parks. The morning session was dedicated to presentations, and the afternoon consisted of group discussions about the presented results.

The workshop was held at the University of Helsinki Kumpula Campus on Wednesday the 26th of October from 9:30 to 15:30.

PROGRAM

Morning session
9:15 Coffee
9:30-10:00 Introduction: Social Media Data for National Parks
Tuuli Toivonen & Enrico Di Minin, University of Helsinki
10:00-10:30 Monitoring National Park visitors in Metsähallitus,
Joel Erkkonen, Metsähallitus
see also: http://www.metsa.fi/web/en/visitationnumbers
10:30-11:00 Estimating national park visitor numbers based on social media data,
Henrikki Tenkanen, University of Helsinki
break
11:10-11:30 Case South Africa: Social media data for understanding tourists’ preferences for nature based experiences in Kruger National Park,
Anna Hausmann, University of KwaZulu-Natal
11:30-12:00 Case Finland: Visitation patterns and activities in Pallas-Yllästunturi National Park – comparison of visitor survey and social media data,
Vuokko Heikinheimo, University of Helsinki
  Lunch break
Afternoon session
13:00-14:00  Round-table discussions: Spatio-temporal patterns and content analysis
  Coffee
14:15-15:00 Round-table discussions: Using social media data in planning?
Data needs in maritime spatial planning & Case Yyterinniemi
Tiina Uusitalo, Aalto-University
15:00-15:30 Wrapup