On Monday night, after hours of super intense workshopping we stormed our way to the other edge of the town. Fresh brisk air at the ferry gave us a new boost of energy. We met Jasper Visser, the other co-founder of Insiper by Coffee at Ij Kantine, on the North shore of the Amsterdam. (www.inspiredbycoffee.nl)

Among other inspring things this is what we got:

• Use the 21^st century tools! Heritage institutions and museums in the Netherlands have found new audiences through social media.
• Cultural experts unite! People working for the same goal need to meet face-to-face. So start networking casually.
• Your audience is your hero! Engage them by asking questions. Let them tell you a story.

You only need one person to think differently to change the whole organisation. Awake one, awake all. Thanks for the espresso, Jasper!